BayStyle Magazine is an online digital and print publication about fashion and bay area lifestyle living. The brand caters to up-and-coming talents in the black and minority community throughout the San Francisco and Bay Area.
Minh acts as their Freelance Senior Web, Visual & Layout Designer.
Minh was responsible for designing its logo, look and feel of the website, wire-framing, user research (user flows, journey and testing). Lead image retoucher, layout, and web content creator. Using HTML and CSS language to design and populate the company's online website. Utilizing Search engine optimization (SEO) features to show top results for specific keyword searches to increase exposure and generate internal sales. Helped execute creative direction by creating visual elements and copy in InDesign for their Omni channels distribution. Design the digital dummy and physical print copy of the magazine issues.